

bulbs.com and Advance Transformer Join Forces to Sell Ballasts Online
Worcester, Mass., May 1, 2001bulbs.com, a privately-held ecommerce light bulb supplier, announced today an agreement that makes bulbs.com an online distributor of Advance fluorescent and H.I.D. ballasts.
"We are thrilled that bulbs.com will have Advance Transformer’s industry leading lighting products available to offer to our ecommerce customers," said Steven Rothschild, CEO of bulbs.com. "Our new relationship is a win for our customers. We benefit from working with a world-class ballast manufacturer and bulbs.com is able to use its proven online technology to quickly provide quality online service and the best ballasts to our customers."
bulbs.com has successfully filled the industry need for a simplified ordering process of the highly specialized and varied array of lamps and is poised for a similar accomplishment with ballasts. For the past two years, bulbs.com has provided business-to-business customers with one-stop shopping for light bulbs using its sophisticated technologies, eSpec searchable database and the patent-pending BulbTrack smart reordering system. bulbs.com maintains strategic partnerships with Philips Lighting, EncapSulite International for lamps and with Gage Marketing Group LLC for warehousing and order fulfillment services.
About Advance Transformer
A division of Philips Electronics North America Corporation, Advance Transformer Co. has been a leader in ballast design and manufacture since its founding in the 1940’s. Over the decades, the company has been responsible for introducing a vast number of patented "firsts" that have since become basic to fluorescent and high intensity discharge lighting technology. Advance Transformer headquarters is located in Rosemont, Illinois.
About bulbs.com
Bulbs.com, headquartered in Worcester, Mass. is the only online light bulb supplier to offer an easy, complete purchasing process with the eSpec searchable database and BulbTrack smart reordering technology. Launched in August 1999, bulbs.com has acquired over 3000 commercial customers and recently began deployment of a field sales force. The company is located at 40 Jackson Street, Worcester, Massachusetts, 01608, and can be reached by telephone at 508-363-2800 or on the Web at www.bulbs.com.