BULBS.COM RECOGNIZED AS TOP WEBSITE BY NATIONAL ASSOCIATION OF ELECTRICAL DISTRIBUTORS (NAED)
Over 500 Sites Considered by NAED in January 2003 Survey
Worcester, Mass., —February 13, 2003—bulbs.com, a privately held B2B e-commerce lighting distributor, was named the #1 most popular website among a list of over 500 electrical distributors who are members of the National Association of Electrical Distributors.
"The recognition by NAED serves as a reinforcement of our customer acquisition strategy," says Steven Rothschild, CEO of bulbs.com. The NAED has a number of nationally recognized distributors including Graybar Electric, GE Supply, WESCO and Sonepar USA.
| Ranking | Company Name | Rating |
|---|
| 1 | bulbs.com | 9,465 |
| 2 | Graybar Electric Company | 6,407 |
| 3 | Hughes Supply | 2,895 |
| 4 | WESCO | 2,771 |
| 5 | Carlton-Bates Company | 2,236 |
| 6 | Allen Electric Supply | 1,705 |
| 7 | Bryant Electric Supply | 1,562 |
| 8 | Mid-Island Electrical Supply | 1,259 |
| 9 | Cameron & Barkley | 1,037 |
| 10 | Argo International | 1,036 |
The NAED rating was based on link popularity. According to the NAED, “More and more search engines rank your web pages based on the number of links that point to your Website. Google uses link popularity as the most important factor in ranking sites. HotBot, AltaVista, MSN, Inktomi, and others also use link popularity in their formulas. Many experts believe that if you want to have a successful Website, you must have a high link popularity. High link popularity is important for a high ranking on search engines. Theoretically, the higher your Website ranks on search engines the more potential customers that will visit which could turn into more sales.”
Rothschild says, “By maintaining high rankings on the most popular search engines, bulbs.com is able to stay in front of companies who buy their replacement lighting over the web. Search engine results play an important role in our ability to continue acquiring over 450 new commercial customers per month.”
About bulbs.com
bulbs.com, headquartered in Worcester, Mass. is a commercial lighting supplier servicing customers in the hospitality, property management, manufacturing, retail and healthcare markets. Launched in August 1999, bulbs.com celebrated its three-year anniversary with record revenues adding to a growing list of over 8,500 commercial customers. The company is located at 40 Jackson Street, Worcester, Mass., 01608, and can be reached by telephone at 508-363-2800 or on the Web at www.bulbs.com.
About NAED
Since 1908, the National Association of Electrical Distributors (NAED) has served as the trade association for the electrical distribution industry. NAED is a 501(c)6 not-for-profit organization dedicated to serving and protecting the electrical distribution channel. The association headquarters is located at 1100 Corporate Square Drive, Suite 100, St. Louis, MO 63132, and can be reached by telephone at 314-991-9000, or on the web at www.naed.org